At Effeffe we have been producing pet food since 1986. Experience, dynamism, and flexibility enable us to independently manage the entire process: from the conception of the product in the laboratory to production, up to delivery. But that's not all: with 30 years of experience and success and having overcome many obstacles, Effeffe has developed in-deep knowledge of its field. In fact, we keep a very close eye on trends and innovations in the market, from the product and nutritional knowledge through to marketing and purchasing and consumption dynamics. Our multi-sector, multi-channel experience spread over more than 20 countries around the world enables us to keep constantly up to date and anticipate trends and critical success factors.
With the experience in production for 30 years, Effeffe Italy made a joint venture in Turkey with Anadolu Pet and purchased a pet food plant in Salihli, Manisa region of Turkey. Anadolu Pet being the distributor of many prestigious brands in Turkey, and Effeffe being the expert in production, companies made a strong partnership to serve both Turkish pet market and the neighbor countries with high-quality pet food. The production started in September 2016 and has been developing with new and innovative formulas since then.
Being an indispensable part of our industry by providing service with an understanding that exceeds expectations.
To produce works with our expert and trained staff that will benefit the whole world.